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Writer's pictureSarah Emily R

Supporting the Black Community-One Beauty Product at a Time

It is all about beauty/cosmetics today! I am consciously trying to make an effort to practically and continuously support the Black community. In my life, I use and buy a lot of beauty products so I figured, why not ditch and switch to aid in this.


I am no stranger to the "ditch and switch" . When I really started paying attention to ingredients and quality I swapped my high school ride or di e products for cleaner options. Again, when I sold beauty products for an MLM company, I switched my products to exclusively use theirs basically overnight. And now, I am switching the majority of my beauty and cosmetic companies to support brands that are Black owned or are heavily supporting the Black Lives Matter movement. This is so important to me. I really want to be more intentional and aware about where I am giving my hard earned money to.


Black Owned Beauty Brands -these brands have products for everyone

Beauty Bakerie- THE cutest themed makeup brand, great quality, affordable prices

Briogeo- clean hair products for all hair types

Carol's Daughter- Hair care products for the curly girls

Eden's Body Works- a natural solution for all hair types

Fenty Beauty -Rhianna's beauty brand with over 45 shades

Juvia's Place -high quality makeup brand at and affordable price point with all shades

The Lip Bar- affordable high quality lippies

Mented- high end make up for all

Miss Jessie's- cutest packaging, high quality curly girl hair products

Pattern- Celeb, Tracey Ellis Ross's hair line with adorable packaging

Shea Moisture- high quality hair care and skin care at drug store prices

UOMA Beauty- a diverse line of make up with over 50 shades



Beauty/Cosmetic Brands Donating to the Black Lives Matter Movement:

Anastasia Beverly Hills-pledged $1,000,000 to fight the fight against systemic racism


Billie- donating $100,000 to Black Lives Matter and the NAACP


Coco Kind- donating 100% of its profits to a different organization every day this week in addition to committing $10,000 to the ACLU


ColourPop Cosmetics- donating $25,000 to the Minnesota Freedom Fund and $25,000 to the ACLU.


E.L.F. Cosmetics - committed $25,000 to Color of Change


Glossier- donating $500,000 to Black Lives Matter, The NAACP Legal Defense and Educational Fund, The Equal Justice Initiative, The Marsha P. Johnson Institute and We The Protestors. In addition to allocating another $500,000 to Black-owned beauty businesses


Honest Beauty- donating $100,000 to organizations fighting racial injustice



I am hopeful and sure there are tons more so I will update as I come across them. I am super excited because I placed several orders amongst these companies today and as the products come in, I will update and review!


What beauty and cosmetic companies are you loving that are giving back to the Black community?




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